CASE STUDY: Targeted Barrier-Breaking Communication Improved Statin Medication Adherence

Delivering Results That Matter

A top-tier national health plan aimed to drive medication adherence by proactively encouraging commercial and Medicare members with diabetes and heart disease to refill their prescriptions on time. 

The health plan partnered with Welltok’s engagement team to automate outbound calls that reminded members with diabetes and heart disease on the importance of refilling their statin medication. Since leveraging Welltok's engagement services, they have seen significant results, including: 

85

improvement in refill rates compared to those who didn't interact

 

42

of those with convenience issues refilled after hearing a barrier-breaking tip

 

71

of targeted members heard the message