Multi-Drop New Mover Campaign Converts Prospects to Patients
Holzer Health System wanted to introduce their services to individuals who had recently moved into their community. They sought out the expertise of the Welltok strategy team, who suggested they target new movers with a direct mail campaign that would reach and engage recipients over the course of three mailings.
The organization executed a three-drop new mover campaign with the ultimate goal of converting these prospects into new patients.
Download the Case Study to see how they reached their goal