CASE STUDY: Regional Blues Plan Delivers Flexible Solutions to Thousands of Employer Groups

Delivering Results That Matter

A large, regional health plan aimed to provide a unique, branded experience across thousands of employers groups. With over 1.2 million lives covered, they were able to create a customized experience by: 

    • • Identifying and categorizing large employer groups
      • Meet each employer group with a customized, tailored platform

      The health plan turned to the experts at Welltok for their predictive consumer data to help activate and engage consumers. Since leveraging Welltok, they have seen significant results, including: 

66

branded employer group experiences and reward designs delivered

1.2M
lives managed through employer groups
3x-2

platform adoption compared to previous wellness vendor