Welcome to Medicare Campaign Ushers in New Patients

A Midwestern hospital recognized their need to increase awareness of primary care providers and services among individuals turning 65. They wanted to be proactive in communicating with this audience to help manage population health, ensure individuals were taking advantage of the “Welcome to Medicare” wellness visit and provide any needed immunizations.

The hospital turned to the experts at Welltok, who helped them develop a strategy to deliver personalized, timely messages to individuals turning 65, as they became Medicare eligible.

Download the Case Study to view the campaign's strong results.

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